Creative Behavior Change-How do you communicate with employees who are hesitant to get vaccinated?

Creative Behavior Change-If you need help sticking to your new year’s resolutions, try hacking into your habit loop.

“I can’t do this.” became their reality. The term for this behavior is “learned helplessness.” As we go about trying to achieve the things we desire, it’s common to fall into the “I can’t do this” trap.

As the COVID-19 crisis evolved Midtown Alliance wanted to stay ahead of situations that might negatively affect their residents, businesses and visitors. Creative Outhouse (CO) researched the landscape and accurately anticipated the needs of the community.

Now that we’re facing a new wave of COVID-19, how will this affect hospitals looking forward? To get a clear picture, we looked at the general public’s interest of orthopedic procedures.

we’re on the ride together folks and where it’s going, who knows? That makes marketing and messaging risky. Normally you base it on data of current and past behavior. With an unprecedented global crisis, we have to base our messaging on something else: our knowledge of human behavior.

Rudy Fernandez, Founder and Executive Creative Director of Creative Outhouse leads an “Ask Me Anything” discussion on creative marketing.

Watch and learn:
– What’s the best way to give creative feedback?
– What’s the best way to write a creative brief?

Simple ways to optimize your SEO, even if you’re a beginner, from a Creative Marketing Agency that’s been where you are.

Yes, we are all getting tired of sheltering in place, but we wanted to remind everyone to stay home and stay safe. Our creative community got together to create these reminders. Working with our team and a host of writers, Rich Wakefield put these animated GIFs together to help remind people why it’s better above ground.

A crisis causes stress and fear. But you know what else crisis does? It ignites creativity.

Who who can deliver the best value to clients? For the very largest companies, it is now the consultancies, leveraging their C-suite relationships, who have recast themselves with newly acquired marketing competencies who can provide the continuum of services these clients need. For smaller to mid-sized clients, the traditional ad agency model can still be effective but that will likely change radically over the next 10 years.

I’ve worked from home for much of my career and know the traps you can fall into: overeating, too much self-analysis, not showering or brushing your teeth. Here are some ideas that may help you get through. For all those working from home for this extended period, take a look.
1. Keep your schedule
2. Don’t overthink yourself
3. Take advantage of your commute
4. Stop eating everything

Right now is the time to shore up your fundamentals then use your ability to pivot and be creative to address your customer and employees’ needs while staying true to your brand.

The quality of your creative and production reflect the quality of what you are selling. So make an investment into great creative and production. If you want a strong “ROI,” then put more “I” into your creative and production. You will get a better “R.”

The quality of your creative and production reflect the quality of what you are selling. So make an investment into great creative and production. If you want a strong “ROI,” then put more “I” into your creative and production. You will get a better “R.”

I truly want to believe in a purpose-led world. Yet…

Have you heard? Radio is kicking ass. We opened in 2001 as “Radio Outhouse”. We specialized in radio, because radio was hopping. The average daily commute in our area was more than 60 minutes, more than 90% of the population listened to radio and it kept most...

What we can learn from Lil Nas X, “Old Town Road” and the record-breaking run. https://youtu.be/gUcisIlT7sM Lil Nas X’s song “Old Town Road” just broke the record for number of weeks at #1 on the Billboard charts. It is a catchy song and he is a talented man. But that...